I have always loved flowers. It has been my special interest from a very young age, and I have been privileged to work in the floristry industry since 2016. What is most important to me now, what I feel proud to offer under my own name, is truly beautiful flowers. To me, they can’t be beautiful if they have been flown across the globe at great cost to the environment. That’s a shadow I can no longer overlook.


What does it mean to be truly seasonal? I think it fits perfectly with what we mean when we communicate with flowers, as we have done for so long. Seasonality is about here and now, and the present moment is what is shared when we send flowers. I want to celebrate everything each season has to offer, and not a moment sooner. And I think that tells a story of love of the best kind.